5/3/13

Why Qualified Leads Are Also Important In Your MLM Business

Now that you are an independent registered distributor of your new MLM or networking business and you are now thinking of either selling your food supplements products or you want to recruit people to join your business, what will be the next thing you can do? Of course, the next thing you need to do is to find your first customers, right? You follow what the leaders of your networking company have told you and that's to make your prospect list. You divide your list into two groups, the warm list and the cold list. The warm list consists of your friends, classmates, co-employees, your family, relatives and other people that you know and those who know you. The cold list are those people you meet but don't know personally.

Now, you have your list, all you need to do is to approach them one by one. You can knock on their doors on weekends. Unfortunately, there is a possibility that, maybe, six out of ten of your neighbors or friends are not at home. So, what do you do next? On your list are the phone numbers of your prospects. So, what you will do is to call them by phone. You need to get ahead because, for sure, you might have some competitors also doing the same thing that you’re doing.

These days, competition is very tight for many businesses and it pays to be ahead not just one step but many steps. In order to get ahead, you must generate your own sales leads, leads that can lead to potential customers whom you can close a sale or successfully recruit some of them to join your business. But, it is not that easy to generate sales leads. What are sales leads? They are the people who will express interest in what you are offering to them. They will respond positively to your statements and they will be asking lots of questions. Those people who ask a lot of questions are your qualified business leads and it's up to you to do what you need to do in order to close a sale or welcome them into your business.

With regards to big businesses, if they want to generate high-quality and real marketing leads, they leave these tasks to professional appointment setters that are hired by different b 2b telemarketing lead generation companies. Maybe, one day, if your MLM business will grow big, you can also try to hire lead generation experts for your business' growth.

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